Board Of Directors

Rob Fedder - CEO

Rob Fedder is a passionate business turnaround strategist and performance enhancement executive with over 16 years of unique and balanced experience in large and small businesses, including managing director of business units within a large JSE - listed business and holding a senior role within a start-up environment. Rob has an entrepreneurial spirit focusing on operational excellence well rounded with a realistic, solutions-based approach to challenges. Core focus areas for Rob include change management strategies and implementation, business and process optimisation and business continuity and development to ensure commercial optimisation.

Rob joined the broader Caxton Group in September 2021 as a Business management consultant with project-based, operational responsibility for assigned divisions to develop the business' growth strategy - and is now excited to lead Cognition holdings to its next level of success in the capacity of the company's Interim CEO.

Robs' favourite quote: "The pessimist complains about the wind. The optimist expects it to change. The leader adjusts the sails." -John Maxwell

Pieter A Scholtz – Financial Director (CA(SA)) B.Com (Acc), B.Com Honours, CTA, CIMA

Pieter qualified as a Chartered Accountant (SA) in 2001 and passed the Chartered Institute of Management Accountants (CIMA) final examination in 2002. He served his articles at the Johannesburg office of the Auditor-General where he stayed on until May 2005. During this period he was the appointed Training Officer for all the SAICA trainees within the Johannesburg Office, specialising in Performance Auditing and was the Senior Manager in charge of numerous high profile government audits within the Gauteng Province.

In June 2005, Pieter joined the Commission for Gender Equality as the Chief Financial Officer (CFO). In December 2006 Pieter was offered the position of Group Finance Manager for Blue IQ Holdings (Pty) Ltd, a government held entity focusing on infrastructure development throughout the Gauteng province. In February 2008 he was appointed as the Financial Director of FoneWorx.

Graham Groenewaldt – Sales Director

Graham began his career at Telkom in the technical department and became a department supervisor at the age of 21 after which he was promoted to Zone Manager. Following his time at Telkom, Graham co-founded Qualicom, specialising in servicing and maintenance of PABX and telecommunications equipment. Teleboss later bought Qualicom and Graham stayed on as Operations Director. In 1992, he left Teleboss to become an independent consultant. In 1995 Graham returned to Teleboss as Managing Director of the Johannesburg region. After managing Teleboss for four years he took up the position as CEO of TeleMessage in October of 1999 and in December was appointed to the board of directors as Managing Director. Telemessage was merged with a subsidiary of Cognition Holdings Ltd, formerly FoneWorx Holdings Ltd, in 2003.